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, brokerage MF Global,said yesterday that the UK's largest luxury brand Burberry or become a rival maker of Cartier watches Swiss Richemont (Cie Financiere Richemont) and Louis Vuitton (LVMH) acquisition target.At the same time,its rating Hing Bank Act from "Sell" raised to "hold",this series of news,Burberry stock was up 3.3 percent,per share reported 600.5 pence.
MF Global analyst Guy (John Guy) pointed out,Burberry as its primary objective the acquisition,the company is also interested in including Coach and Gucci brand has a French luxury retailer PPR account.He expects the market integration will become the next two years after the luxury industry's "theme",while Burberry is unique in that the size of the brand fit,and no parent holding or "poison pill" implantation.
MF Global believes that the larger,more cash on luxury goods company,will consider
, the acquisition of a single brand approach to offset weak global demand.In addition,the euro's strength will create pressure for overseas profits,forcing them to seek acquisitions luxury companies to stimulate profitable growth.Data show that,LVMH and Richemont Group's turnover outside the European market,more than half of the total.According to the consulting firm Bain & amp;.Co estimated that the global luxury goods
cartier love necklace, sales this year recorded a decline of 8%,or after a rebound in the next year by
The world famous luxury goods group Richemont announced on the 13th of 2009-2010 fiscal year results reported in the first half of the show,which owns Cartier,Vacheron Constantin,Piaget,and many other jewelry and watches of well-known brands of the world's second largest luxuryCommodities Group profitability declined significantly,nearly forty percent lower year
, on year net income.
reports that the economic crisis hit the luxury market,the group in their traditional territories in Europe,Japan and the United States overall decline in sales,the only bright spot is the Asia-Pacific region.Half of the fiscal year the company sold a 15% reduction,profit fell 39 percent and net income of 390 million euros.
Faced with the rapid decline in
, the performance of the situation,Richemont Group founder Rupert sacked the current CEO,personally.Rupert
cartier love necklace, said that although the company is aware of the arrival of the crisis last year,took a narrow store size,reducing goods production,such as "downsizing action" been unable to effectively prevent the decline.He acknowledged that luxury bottomed still take quite a long time,and he has plenty of mental
The impact of the financial crisis has not yet subsided.• Louis Vuitton's parent company LVMH Group in the third quarter of this year fell 0.6 percent,luxury goods giant Richemont earnings fell significantly in 2009.Relative to designer handbags and shoes,jewelry,diamonds,watches and other "hard luxury" is operating bleak,the famous Bulgari Jewellery Group first half net loss of 40 million euros,Tiffany's fourth quarter profit fell 75.6% annual profit fell 32 percent.At the same time,the major luxury brands have increased the pace of expansion in China.In July this year,as the general manager of Cartier Eastern Region of China,Ms.Jane Yavin was promoted to Chief Executive Officer,with overall responsibility for Cartier's most strategic business operations in China.For this has been more than 160 years of history of the luxury brands to achieve growth in China,the mainland market Jane Yavin has fought for many years to prepare.
Watches and jewelry go hand in hand
From 2008 Geneva quality mark the beginning of the movement,Cartier jewelry from French masters,senior complex function watch area ambitious goal has been all too clear.October 29,Cartier held the "Advanced tab series" The media preview for the first time to the media over the years of R & D results - advanced complex functions movement.November 1,the series officially listed in the Chinese mainland.This only reflects the Cartier watch in the professional field into determination."Three years ago,Cartier decided to global president is committed to developing advanced complex watch,we have an expansion of more than 3000 square meters of R & D centers on the basis of the watch factory Ruishilaxia Xiade Fang,put a lot of manpower and financial resources.Cartier hope that through this series,and its centuries of watchmaking tradition and extraordinary creative ideas to flourish."Jane Yavin explains.
is a complex watch besides the basic timing functions,but also has some special features of complex mechanical watches,such as the three asked,tourbillon,perpetual calendar,chronograph,hollow and perspective,etc.,most of the functions of daily life areis not required,but the traditional point of view of the mechanical watch movement made,they are a manifestation of craftsmanship and superb
, technology,is the essence of the manual tabulation.In many emerging markets,complicated watches infancy or in rapidly rising."I think a lot of potential in this market,especially in China,along with the growth of the watch professional media and the Internet to accelerate the dissemination of information,complicated watches gained more and more successful men like it,become a symbol of their identity."Jane Yavin said.
In fact,in the history of the Swiss watch,in 1965 had "quartz disaster",the impact of the Swiss watchmaking industry far-reaching.Until 1985,only to regain the mechanical watch market.Now,twenty years later,by means of a variety of sophisticated techniques,mechanical watches renaissance culminated complex functions global watch market is growing rapidly.However,at the same time,the rapid development of mechanical watches,there are still worries."The reason why a high-level complex features watch collection worth,because it carries the craftsmen were numerous efforts and better technology.With the growing number of computer-generated movement,may have brought the traditional manual tabulation industrygreat impact and threat."a luxury brand stakeholders says.
Cartier Chinese "dream"
1992,Cartier Nanjing Road in Shanghai,Manhattan had the first concession counters,not the first to bring the most high-end products,but the perfume,leather goods,eyewear frames,lighters and other ancillary products.Until 1997,the Chinese economy has been a new development in the aftermath of the Asian financial crisis,Cartier was at The Peninsula Beijing flagship store opened the first true sense,the "elite troops" jewelry and watches launch.Since then,as early into the Chinese luxury brand,Cartier for its unique creativity and rich cultural heritage,quickly open the Chinese luxury goods market."China Cartier,it has become one of the world's most important markets.We highly value this global president of double-digit annual growth market.China is a huge market,so the market environment in every city,there are some areasdifference,but the luxury goods market is very optimistic."Jane Yavin said.
through the test of the financial crisis,the major luxury brands more aware of the importance of the Chinese market.Cartier also recognize Chinese cities is branding,strategy to consolidate the image of the fortress,and the second-tier cities will be deeply rooted in the Chinese market,the key to success.This year,Cartier Yaga faster rate of expansion in China's second-tier cities,open boutiques in Changsha,Wuhan,Ningbo and other cities.Currently,Cartier boutiques in China has reached 30,also has more than 50 special retail stores and nearly 50 Cartier glasses and our distributors,and in subsequent years,the number of these boutiques will also add atimes,in order to better cover the national market.
After years of intensive,Cartier in China has become one of the most popular luxury brands,and even during the financial crisis,sales are still double-digit growth rate.But for Cartier fine jewelry market share in China in the Cartier very cautious,but stressed that he is the jewelry of the "emperor" of the title."In recent years,Cartier in China will further increase the expansion of the market.We will open more boutiques and authorized retail stores in the Northeast,the West and the Yangtze River Delta and other regions in the works,we will continue to work from the width andexpand the breadth,more in line with the needs of the Chinese market."Jane Yavin said.
train young customers
as the luxury market leader,Cartier attaches great importance to the younger customer groups,such as Cartier chose a lot of new media to meet the needs of young consumers
, in the network media,Cartier has become the market leader.
In addition,from the beginning of October,Cartier in
cartier replica jewelry, Tianjin,Shenyang,Hangzhou and other second-tier cities tanks TANK roadshow series watches,watch the fight on that basis,"the first piece of luxury in life."Tank TANK series stainless steel models are the most expensive,at about 2 million.Next year,Cartier will launch a series of more affinity works,such as rings,cufflinks,earrings and other jewelry,these works more vivid colors,designs and more lively."In addition to high-end customers,we will focus on those who have not yet become Cartier customers,but hope Cartier entered the hall of consumer groups." Jane Yavin
"Blue Flame" (Blue Flame)
Not long ago,when the De Beers Group,the world Sightholders (DTC Sightholder) and QBT Diamonds hold investment-grade diamond promotional activities in Shanghai,showing more than 100 pieces of 1-10 kt investment-grade diamond,loose diamonds another topicRetail is the rise: provide the original Belgian cut diamond traders EDT's Cartier and other luxury brands in China TESIRO psychic announced the launch of the "blue flame" (Blue Flame),on the 59th Berlin Film Festival,actress this yearwinner Birgit Minichmayr and Zhang Ziyi stars such as wearing the blue flame cut diamond set with advanced custom jewelry.
This is the "bare diamond brand" new trend,while
, the blue flame cut diamonds
cartier love necklace, not
, happen to get involved in this field,it is with De Beers (De beers) of "Forevermark Forevermark diamonds" have similar aspirations: to meet the requirements of cutting loose diamonds gives a unique status symbol.
But the huge diamond market in China,there is no one player has the ability to fully control the market,even if there is a parent company such as Eurostar TESIRO psychic also said that would not try to do so.Therefore,loose diamonds branding strategy,TESIRO psychic showing a more open attitude: the possibility of technical cooperation,that does not rule out a rough diamond Forevermark both printed mark,but also has a section 89blue flame.
Loose Diamonds brand rise
its China CEO Shen Dong Jun explained,"the source Forevermark diamonds and blue flame is the same,the difference is that the former is a marker,a blue flame is a new diamond cut,but the rough diamond market has not yetcreates competition,market share is not due to a blue flame,psychic and DTC closely with each other,(parent company) Eurostar is to see one of DTC goods business,occupy three seats."It is worth mentioning that,TESIRO psychic remains one authorized Forevermark jeweler.Undoubtedly,the business demands require them to find a more favorable position,for example,vertical and horizontal.
Diamond player to hold the Chinese market
But for loose diamonds of the future direction of the brand,we can not judge,what kinds of people's spending habits will be affected by these new products and change?From "Diamond Capital" Antwerp diamond bare when it will truly create a unique brand price mechanism?How they will sustain the growth of diamond pricing system?Whether the brand will soon loose diamonds and diamond consumption traditional concept (including 4C standard) battle?Need to see the other players diamond jewelry market will not make us so soon find out.Many high-end jewelers who wish to further expand market share in China,such as the recently-concluded Hong Kong diamond exhibition,more than 80 companies from Antwerp exhibited their goods; French jeweler and watch manufacturer Cartier also expected in the next threewithin four years,China will become its largest
Cartier ring ring (Cartier Trinity) Series recently launched its Diamond Series,the US market priced at Usd 14,400 (about 100,000 yuan).The earliest diamond ring ring first appeared in 2009 on New York Fashion Week February designer Phillip Lim's show,now officially
, launched to the public.High price of tricyclic diamond ring evaluated by the media as "very interesting luxury","those crazy people who love to express the eternal
, love of the best gifts."
Cartier has launched in the last year "love (LOVE)" series jewelry,become hot collectibles.The Trinity,which is the most prestigious Cartier ring ring,since it was launched in 1924 to become a popular classic Cartier.It is reported,Trinity ring (ring ring) by Cartier founder's grandson Louis Cartier personally designed,give him a very talented friend,the French poet Jean Cocteau,that is a symbol of friendship between them special.
The earliest classic tricyclic ring consists of three different materials: the representative of friendship platinum,gold represents loyalty,as well
cartier love necklace, as representatives of love rose gold.Surrounded by three rings together,represent the three Yongzhi enduring.Classic tricyclic ring according to the material and thickness,priced at 8 1000-25000 yuan or so.Today's new Usd 100,000 diamond tricyclic series is undoubtedly a luxury upgraded version of the series,has a strong collection of investment value.
December 12,the famous jewelry brand Cartier watch Jinan Ginza Mall in the central hall of the first floor,with the taste of timeless tank watch tour once again demonstrated its most famous series of classic style watch
cartier love necklace, works,the famous actor Michael Wongparticipated in Jinan Station tour,this tour is open to the public from now until December 20th.
The Tank watch China tour,following the 2005 Cartier "Tank illustrious family," watch again touring exhibition traveling
, throughout China national tour.Mr.Zhang Kai,director of China,is pleased to introduce business to: "to classic and elegant,known Tank watch has long been known and loved by Chinese consumers,we hope that the tanks can watch as the life of the first luxury watch only beenCartier introduced to more new friends,to have a unique understanding of the quality of life and the relentless pursuit of customer tastes open road of life."
Cartier old friend - the famous movie star Miss Huang Yi also love the Tank watch.In order to express support for the tank watch tour,she had come to the Springs,participate tank watch China's Jinan leg of the
, tour,with local dignitaries and media spent some memorable moments and share her with Cartier firsta close contact with the unforgettable experience.The event,Cartier iconic "red box" imaginative exhibition area,a bundle of precious pictures and videos memorable.In order to make the opening scene of the guests are also really enjoy expression into my tank watch,some lucky by sharing "Life in the first memorable experience" received a special Cartier boutique.
Tank watch this classic of world renowned,first appeared during World War I,inspired by Renault tanks,Louis? Cartier to the extraordinary creativity of the many elements of the tank into the watch design,and in 1919This immortal perfect masterpiece debuted in the market.Tank watch has long been praised by royalty and nobility and celebrities Ascot respected and loved.In the subsequent development of nearly 90 years,the family has been born of tanks Tank Louis Cartier,American tanks (Tank Américaine),French tanks (Tank Fran? Aise) many classic watches.Tank watch simple and elegant styling trend is regarded as beyond the classic,but contains craftsmanship and technical excellence in the quality of these aesthetics,it is a professional watchmakers in Switzerland continues to be passed on to build the next
