We're about to launch the Bling Polishing feature on the site. This is simply a way for everyone to earn more points and have their old bling work for them. :-)
It's free and everyone can polish bling. If you have bling that needs polishing, you can polish a few yourself but you'll want to get other people to come polish it for the maximum amount of points. Both the polisher and the polishee (is that a word?) get points.
It works like this:
All bling items have a few levels of cleanliness. Every 24 hours they get a little 'dirtier'. Whenever they're polished, they go back to their perfectly clean state and the polisher and polishee gain points. The number of points gained by both people are effected by all bonuses (Happyhour, buzz, etc) and by the credit value of the item being polished. More points are earned by polishing higher value items, however, it's linear. We did this so there isn't a benefit for having really high value bling and there's no penalty for having a bunch of 1 credit bling items.
The number of bling items you can polish per person is limited to a reasonable amount (for example, 10), but the number of people you who's bling you can polish is unlimited (well, technically we have a very high limit for the number of Polish actions you can do each day, but that's just to prevent abuse.).
There's no penalty for not polishing your own bling. They won't go away or anything like that, they'll just look a little dirty. :-)
Here's a few screen shots of the bling items in various states of 'dirty':
If you mouse-over 'dirty' bling on anyones public profile page, bling inventory page, or look at your own bling you'll find a tool-tip like this:
Next to the 'Polish' link is a number showing how many more of this members bling you may polish that day.